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Model Application Template for the State Children’s Health Insurance Program

Effective Date:

Approval Date: 19 Section 5. Outreach (Section 2102(c))

Describe the procedures used by the state to accomplish:

Outreach to families of children likely to be eligible for child health assistance or other public or private health coverage to inform them of the availability of the programs, and to assist them in enrolling their children in such a program: (Section 2102(c)(1)) (42CFR 457.90)

The State of Idaho places equal emphasis on outreach and education activities, which are those administrative procedures and program features that inform and recruit children and their families into potential enrollment. DHW directs outreach and education to the following groups. • Health Care Providers • Schools • HeadStart/Child Care Providers • Child Advocacy Groups

Idaho has developed a multi-dimensional approach to outreach including but not limited to the following. • Support of stakeholder efforts to conduct targeted, grass-roots outreach. • Supporting regional efforts by supplying professionally designed promotional materials. • Provision of technical assistance to regional efforts through central office support staff.

In addition, regional outreach activities are conducted by regional Healthy Connections Representatives (primary care case management program coordinators). Healthy Connections Representatives are part of the Division of Medicaid but are located in regional offices, and coordinate outreach and education for CHIP throughout the state.