6 Outreach, 2605(b)(3) - Assurance 3, 2605(c)(3)(A)

6.1 Select all outreach activities that you conduct that are designed to assure that eligible households are made aware of all LIHEAP assistance available: Place posters/flyers in local and county social service offices, offices of aging, Social Security offices, VA, etc. Publish articles in local newspapers or broadcast media announcements. Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance. Mass mailing(s) to prior-year LIHEAP recipients. Inform low income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs. Execute interagency agreements with other low-income program offices to perform outreach to target groups. Web Posting Email Texting Events Social Media Other (specify): The Commonwealth of Massachusetts and its Subgrantees maintain working relationships with other state agencies including the SNAP office. Massachusetts will continue to partner with both state and outside resources to promote the HEAP program and explore new partnerships and methods of outreach. The MA Registry of Motor Vehicles will have a LIHEAP advertisement run on its waiting rooms monitors. Massachusetts will continue to work with its digital consultant to establish individual Subgrantee social media marketing plans to better promote the program through targets advertisements on various social media applications. To appeal to more households, Massachusetts refers to the program as Home Energy Assistance Program (HEAP) in outreach and correspondence materials in an effort to appeal to a broader audience If any of the above questions require further explanation or clarification that could not be made in the fields provided, attach a document with said explanation here.